If you haven’t visited the advertising archive “ads of the world” you really should check it out for some casual inspiration…. I was browsing through it the other day and I noticed a trend of very minimalist adds. This got me thinking that the online ad space really does have a long way to go. [...]
Sam Schuurman
Sam Schuurman (a.k.a @SocialSammy) who is keen student of the new business world, the founder of iThnk, and a co-founder of TEDxDunedin.
Recent blog posts written by Sam Schuurman
I’m Not A Niche….I’m A Real Person
One of the hardest things I find to do as a blogger is to stick to my niche. My niche being the over saturated topic of social media. Many (including Problogger) have written about the importance of sticking to your niche: Problogger: How to Blog: Choose a Niche for Your Blog [Why Niches are Important] Technacular: [...]
Pimp Your Facebook Page – Add A Video & Comment Box To Your FBML Tab
In my spare time I’ve been tinkering with FBML tabs. Recently I’ve built a fairly basic tab for the upcoming TEDxDunedin (pictured below). This TEDxDunedin FBML tab is quite a simple, it has an intro video into the TEDx world wide movement and an comment box with a like button.
The Death of A Social Media Start Up: 12 Seconds
I get a lot of emails from social networks, I’m signed up to almost all of them. But two days ago I got this email….
No one knows what they’re doing…so go play!
Have you ever stopped to thnk that it’s all one huge continuous experiment…
I’ve been talking to more and more social media peeps of late and the one thing that is clear is that everyone is taking educated guesses…
It also seems that the people who experiment the most are the same people who seem to guess ‘right’ more often then not.
So iThnk at least for me the lesson from this is simple: Go Play
If you thnk about the Brogans, Owyangs & Kawasaki’s of the social media world they’re all considered thought leaders because they were the guys who had done significant “play” before the social web took off.
Why are social media folk so insecure?
Are you insecure? Are you constantly judging other social media folk? If so why?
Well I’m not sure about you, but I know that I flux between great pride and terrible insecurity about calling social media my niche.
Why?
Well it’s pretty simple, when I talk to anyone 99.9% of people I get a huge sense of pride about what I do….But when I talk to anyone who has been exposed to a snake oil salesman of the social media world I get pretty tense.
So why am I worried?
I get tense not because I’m worried that we’re not good at what we do. The reason I get tense is because I’m worried that we’ll be tainted by the snake oil salesman’s stench.
