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	<title>iThnk.com &#187; Phil Osborne</title>
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		<title>Managements&#8217; Motivations For Free&#8230;</title>
		<link>http://www.ithnk.com/2010/02/05/managements-motivations-for-free/</link>
		<comments>http://www.ithnk.com/2010/02/05/managements-motivations-for-free/#comments</comments>
		<pubDate>Fri, 05 Feb 2010 04:18:37 +0000</pubDate>
		<dc:creator>Phil Osborne</dc:creator>
				<category><![CDATA[Free/Style]]></category>
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		<description><![CDATA[The problem is when there is a price, the customer always has a risk!<p><a href="http://www.ithnk.com/2010/02/05/managements-motivations-for-free/">Managements&#8217; Motivations For Free&#8230;</a> is a post from: <a href="http://www.ithnk.com">iThnk.com</a></p>
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		<title>The Fear of Free</title>
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		<pubDate>Tue, 20 Oct 2009 08:14:33 +0000</pubDate>
		<dc:creator>Phil Osborne</dc:creator>
				<category><![CDATA[Free/Style]]></category>
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		<guid isPermaLink="false">http://www.ithnk.com/?p=941</guid>
		<description><![CDATA[The Free phenomenon is scary because it suggests everything we know about business could be wrong.  At its heart, it is counter-intuitive to what we have been taught as business people. It goes to the heart of our understanding of the world, it disrupts our cognitive map and that scares the crap out of us. So we reject its challenge to protect our paradigm, a reaction as old as the search for mans place in the universe (just ask Copernicus).<p><a href="http://www.ithnk.com/2009/10/20/the-fear-of-free/">The Fear of Free</a> is a post from: <a href="http://www.ithnk.com">iThnk.com</a></p>
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		<title>Why Business isn&#8217;t Rocket Science&#8230;</title>
		<link>http://www.ithnk.com/2009/10/06/why-business-isnt-rocket-science/</link>
		<comments>http://www.ithnk.com/2009/10/06/why-business-isnt-rocket-science/#comments</comments>
		<pubDate>Tue, 06 Oct 2009 09:16:03 +0000</pubDate>
		<dc:creator>Phil Osborne</dc:creator>
				<category><![CDATA[Business Insight]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[Business Services]]></category>
		<category><![CDATA[customer]]></category>
		<category><![CDATA[Service]]></category>
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		<guid isPermaLink="false">http://www.ithnk.com/?p=804</guid>
		<description><![CDATA[Imagine being able to get (and keep) profitable customers, by determining the appropriate ratio of value, experience, availability and communication (or whatever variables you decide to include in the equation) and launching your start up.

I wish!<p><a href="http://www.ithnk.com/2009/10/06/why-business-isnt-rocket-science/">Why Business isn&#8217;t Rocket Science&#8230;</a> is a post from: <a href="http://www.ithnk.com">iThnk.com</a></p>
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